Would it be good enough for my small business if I choose a digital marketing freelancer?
This question would have for sure passed through your mind at least once! If your business has started over in a small manner, you might now be thinking about expanding your limits a little more and digital marketing is the best way for you to achieve that goal. All that you wish for your business is to receive the best results through the application of digital marketing tools. After all, ensuring the optimum growth of your business in online mediums like social media platforms is what you aim to achieve with the help of Digital Marketing.
The next question is whether to hire a freelancer or an agency! Both choices do have their own pros and cons. But we would suggest that with the vast amount of knowledge and years of experience they have gained, digital marketing freelancers are indeed the best choice for your small business when compared to hiring an agency! We are here to help you understand how advantageous it is for you to hire a digital marketing freelancer in India:
If it is a particular task or a small amount of work that you have in hand, then hiring a freelancer would be the best choice to ensure cost-efficiency. It is a well-known fact that hiring a digital marketing specialist or an agency would cost you a fair price since the whole team or the individual specialist would be devoting their entire time for your business. Therefore, it is wise for you to choose a freelance for one-time jobs/ small tasks etc. as they would not cost you very huge amounts, but at the same time, the work will be done too.
With Digital Marketing Freelancer You will get the desired results within the expected time
There is a big difference happening when it comes to the question of receiving desired results! Unlike in an agency, you will get the opportunity to provide the digital marketing freelancer with a strict deadline/ time limit before which the person is ought to come up with the desired results. This is not very much possible when you are cooperating with an agency since they might consistently request for postpone as they would be handling several clients at the same time.
In the case of a freelancer, a one-time contract is a gateway for the person to showcase his skills and expertise in his/her field and thereby assure the consistent flow of reputable contracts in future. Therefore, it would be their top priority to concentrate on your project and provide you with the desired results so as to maintain their good name and repute in the field. An agency on the other hand, doesn’t have to think much since they have assurance when it comes to obtaining projects. Thus, one failed project is not going to leave a big impact on their repute.
The more reputed an agency, the lesser is the chance for them to become flexible! If you need a flexible digital marketing enthusiast, then you should definitely go ahead and choose a freelancer since freelancers are very flexible. From work hours, deadlines, early submission, requested prepones to payment, freelancers would be more than ready to be flexible when compared to companies and agencies. This would be not at all possible with formal agencies since they would be having formal procedure or format to follow while working on a project. Therefore if your business is in need of a flexible digital marketing aspirant, then your best choice is to go and hire a freelancer without giving it a second thought!
Haven’t we all experienced the hectic workload that wait for us in the office, and the pressure it puts on us? For an agency, your project is just yet another level they have to surpass, for which they would be constantly pressurizing the employees. The work pressure works inversely on the employee and it hugely reflects on the quality of his/her work. But in the case of a freelancer, he/she is free from any work pressure since the person would be having their whole day to work for your project!
A project that is done without any pressure would subsequently bring only positive results for your business! Many surveys and researches conducted worldwide have come up with the conclusion that the quality of work done in freelancing way is much greater when compared to the other extreme.